Gene Lu

SlickCarDeals Hangtag

Stickers, magnets, and hangtags... oh my!
To differentiate among the typical promotional car accessories such as decals and magnets, I went with the hangtag approach. Similar to the "Baby on Board" hangtag, this promotional piece utilizes two suction pieces attached to a laminated print out of the logo. 

Feedback
Mostly everyone that was given a tag felt that the tag was worthy of putting up in their vehicle compared to that of a sticker or magnet. The simple construction of the tag resulted in a more-than-simple impression on tag owners. Indeed, less is more.

Results
35% of SlickCarDeals.com members nationwide have requested for the tag.
50% saved with DIY production costs compared to that of outsourced printers. 

Tools & Items Used
Adobe Illustrator, Adobe Photoshop, GBC laminator, suction cups, photo gloss paper, 5mil ultra-clear laminating pouch

Image
SCD Tag in Action!

 
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