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Penton's Internal Journal |
 PIJ's Newsletter Logo Concept
The "I" in "internal" is a throw back to the signage seen on information booths at major malls, airports, etc. These booths are frequented by people looking for up-to-date information on specifics, in our case things going on within Penton and felt that this logo was fitting for the newsletter.
The "I" should be the first thing to pop, representing the information aspect of the logo. With further examination, the letters P, I, and J visually forms representing "Penton Internal Journal". |